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Should I focus on one business idea or pursue multiple ventures simultaneously?


“I think I want to start another business!”

I hear this comment often from clients, and it’s not surprising. Entrepreneurs by nature see opportunities, so it’s easy to get distracted by the next bright shiny idea.

Whether you should focus on one business idea or pursue multiple ventures simultaneously depends on a number of factors, including your experience, resources, and goals.

Here are a few things to consider:

  • If you are new to entrepreneurship, it is generally advisable to focus on one business idea at a time. This will allow you to devote your full attention and resources to making that business successful. It will also be easier to learn from your mistakes and make adjustments as needed.

  • If you have experience running a business and have a team of reliable people to help you, then you may be able to successfully pursue multiple ventures simultaneously. However, it is important to be realistic about your time and resources, and to make sure that you are not spreading yourself too thin.

  • Your goals also play a role in the decision of whether to focus on one business or multiple ventures. If your goal is to build a large and successful business, then it is generally better to focus on one idea. However, if your goal is to have a variety of business interests, then pursuing multiple ventures may be a better option.

Ultimately, the decision of whether to focus on one business idea or pursue multiple ventures is a personal one. There is no right or wrong answer, and the best approach for you will depend on your individual circumstances.

Here are some additional factors to consider when making your decision:

  • The amount of time and money you have available. Starting and running a business takes time and money. If you are limited in either of these resources, then it is best to focus on one business.

  • Your skills and experience. Are you an expert in a particular field? Do you have experience in business management? If so, then you may be better equipped to pursue multiple ventures.

  • Your risk tolerance. Are you willing to take on a lot of risk? Starting and running a business is always a risk, but it is even riskier if you are pursuing multiple ventures.

If you are still unsure about whether to focus on one business idea or pursue multiple ventures, it is a good idea to talk through the idea before taking a leap. An experienced mentor is a great sounding board, but if you don’t have one to talk with, this is a great time to engage with a business coach

If you’re tossing around an idea, and would like to get an outside perspective, contact us today. We’d be happy to talk through the opportunity and help you discover if it is a good fit for you right now.


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